Bob Osgoodby is a partner in sophisticated Selling Advisors LLC, which is a full service online advertising agency. Nickname : The Wiz ( of Oz ) Age : 66 Birth Date : 01 / 08 / 35 Present Residence : Sea Bright, NJ Name Of high school / School : St With the birth of the commercial Net many corporations realized the necessity to jump on the bandwagon and make a Web site. To this day an enormous share of corporations have not realized the actual potential of the web because they assume too much and know not enough. What did they do wrong? Where did the responsibility land? In numerous cases the job of coming up with the site slipped to the company Info Systems dept. Radio advertising

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